The Trader Joe’s Fan website is a hub for people to share recipes and product reviews for their favorite food store. This pocket sized shoppers guide is a compilation of user generated content so Trader Joe’s Fans can take these yummy recipes with them.
As the Chef, Food Stylus & Photographer, and Designer, creating the Trader Joe’s Fan was an incredible creative experience.
As a graphic designer, my goal was to nod to the Trader Joe’s brand and also meet the spunky, light hearted writing of the magazine. I used bright colors and trendy textures to convey a friendly mood that will send you running to the neighborhood Trader Joe’s!
